Data with consent
The foundation of a successful campaign starts with reliable data

“I make the right selection from our database based on the client's wishes”
Marijke Onrust
Data Operations Manager
Data with consent

Opt-ins
WSM gathers opt-ins for clients at different moments, filling their CRM with relevant data to reach consumers directly.

Data Enrichment
You can acquire data to enhance your own databases.

Lead Generation
By leveraging multiple media channels, WIJ Special Media generates leads for clients, giving them the opportunity to reach out to consumers directly.

Address Usage
The combination of address information and audience characteristics enables highly specific postal communication.
Bron: Iconen flaticon.com
Privacy Guarantee
The WIJ Special Media database is built on carefully collected first-party data from expectant and new parents in the Netherlands. Consumers voluntarily and actively share information such as name, address, telephone, email, date of birth, due date, child’s date of birth, and gender.
We use two-factor email verification upon registration to ensure quality. This results in a high email deliverability rate of 99% on average. We also see minimal returns in our print distribution, confirming the accuracy of our address files.
Furthermore, we take privacy and data security very seriously.
WIJ Special Media fully complies with GDPR guidelines, is a member of the DDMA trade association, and carries the official Privacy Guarantee. This guarantees that we handle consumer data transparently and securely.

Detailed targeting based on various characteristics
- Pregnancy stage
- First-time pregnant or experienced mother
- Child's age
- Number of children
- Postal code

Trusted by these clients











Trusted by these clients











Trusted by these clients











Get in touch and grow together?
At your office, at our Blokker location, or via Teams: we’d love to discuss the possibilities of collaborating.