WIJ Special Media BV

Our Clients

Success starts with data-driven media efforts

“Building lasting relationships with our clients that truly make a difference”

Laura Beemsterboer

Sales manger

What our clients say

Client Case: United Consumers

Stef van Hoogstraten, Manager External Marketing, UnitedConsumers

Challenge
“In the final months of the year, we are looking for consumers who want to switch health insurance. We are particularly looking for consumers who choose the benefits of our package so they can stay with us for the long term.”

Efforts
“In consultation with target group expert WIJ Special Media, we’re developing a broad deployment of various tools at specific points throughout the campaign. The combination of email campaigns, advertising on WIJ.nl, and the advertisement in WIJ magazine ensures that consumers encounter our proposition at various points in time. This allows us to clearly explain the benefits of our healthcare product for the target group of young parents.”

Results
“We’re seeing that consumers who sign up through WIJ aren’t looking for the lowest price, but for the product that best suits this stage of their lives. This makes them long-term customers who continue their health insurance with us after the first year. The fact that we’ve been running this campaign with WIJ Special Media for 10 years speaks volumes.”

“Together with UnitedConsumers, we’re optimizing the various elements of the healthcare insurance campaign to achieve maximum results. We’re doing this by thoroughly measuring campaigns, evaluating results, and collaboratively developing and testing changes.”

Jasmijn de Jong, Cliënt Succes Manager, WIJ Special Media

Trusted by these clients

Trusted by these clients

Trusted by these clients

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