Pregnant women and mothers of children up to the age of 12 can be reached online through various websites, dedicated mails, email newsletters and WIJ social platforms.

The WIJ website altogether generates:

• More than 1.100.000 visitors per month
• 2.000.000 pageviews per month

The WIJ Newsletters are sent to:

• In total 500.000 addresses
• Or to selected segmented subtarget groups

A WIJ Partner mail is a strong proposition to effectively reach the desired target group (pregnant women and /or mothers) online. The selection of this target group takes place in consultation, based on details from the database. The emails are sent in accordance with the current laws for opt-ins.

WIJ Special Media use various editorial WIJ Newsletters to provide pregnant women and parents of young children with relevant and up-to-date information at the right time. It is possible to attract the attention of a specific target group with the publication of an item in one of our newsletters.

WIJ Zwanger worden
(Getting Pregnant newsletter)

Oplage: on demand
Dispatch: on demand

WIJ Zwanger
(Pregnant newsletter)

Circulation: approx. 45.000
Dispatch: 1x per month

WIJ Baby
newsletter

Circulation: approx. 85.000
Dispatch: 1x per month

WIJ Peuter & Kleuter (Toddler and preschooler newsletter)

Circulation: approx. 196.000
Dispatch: 1x per month

WIJ 4 t/m 12 jaar
(Ages 4 to 12 newletter)

Circulation: approx. 213.000
Dispatch: 1x per month

WIJ Fasenieuws (Phase news per pregnancy week)

Circulation: ranging from 3.000 to 8.000
Frequency: Daily, automatically based on the week of the pregnancy

WIJ Groeinieuws (Development news per birth month)

Circulation: ranging from 4.000 to 5.200
Frequency: daily, automatically based on the month of birth

WIJ Themanieuwsbrief
(Themed newsletter)

Circulation: on demand
Frequency: on demand
Theme: A theme can either be decided by the client or the client can join existing themes.