The WIJ Facebook page page has got a fanbase of more than 132,500 (expecting) mothers. By introducing relevant topics – like nutrition, sleep and raising children – and by listening to the fans, interaction and commitment is encouraged. The purpose of all activities on this page is to connect with the target group and create commitment to WIJ
It is possible to present commercial content to the fans and to organize contests (with prizes) on the Wij Facebook page.
- commercial post on the page
- contest(s) with prize(s) on the page
- Facebook advertising in combination with custom audience
The selected target group can be reached using WIJ audiences via the WIJ Facebook page or the client’s own Facebook page.