The WIJ Facebook page page has got a fanbase of more than 134,000 (expecting) mothers. By introducing relevant topics – like nutrition, sleep and raising children – and by listening to the fans, interaction and commitment is encouraged. The purpose of all activities on this page is to connect with the target group and create commitment to WIJ.
- Commercial social post
- Facebook advertising based on custom audience
- Audience sharing
- Contest(s) with prize(s) on the page